Smart Targeting

Smart Targeting by Top Producer is an AI-powered real estate farming solution designed to help agents identify homeowners who are most likely to sell in the near future. By leveraging predictive algorithms, comprehensive data analytics, and automated marketing campaigns, the platform pinpoints the top households most likely to list their properties within the next 12 months.

Instead of relying on broad, expensive mass-market advertising, agents can use Smart Targeting to define custom geographic areas—whether by zip code or custom map polygons—and hyper-target high-probability sellers. The platform combines intelligent lead identification with automated follow-ups and multichannel marketing tools, ensuring real estate professionals can connect with potential sellers before their competitors even know they are ready to move.