Decide how much of a gated resource to put in front of Google

You are the SEO lead for a company whose best content sits behind a form. Below is the asset and the queries we want it to rank for. Decide what goes public and what stays gated.

1. WHAT THE ASSET CONTAINS - table: Section | Search demand it could answer | Value to a buyer | Public or gated, and why.
2. THE PUBLIC PAGE - the H1, the sections to publish in full, and the question it must answer above the fold.
3. WHERE THE FORM GOES - what the reader has to have understood before they hit it, and what the form must promise that the public page does not already give away.
4. INDEXING RULES - which URLs should be indexed, which should be noindex (thank-you pages, file URLs), and the canonical to use if the same text appears twice.
5. HOW YOU WILL KNOW - two numbers to watch over six weeks and the result that says publish more of it.

Rules: no preamble. Do not invent search volume, form conversion rates or traffic - write "not in data" where they are missing.

THE ASSET (outline or full text, plus current form fields): {{paste}}
TARGET QUERIES AND WHAT CURRENTLY RANKS FOR THEM: {{paste}}