Refresh a listicle so it stays true
Update this listicle: {{paste current content}}. It ranks for "{{keyword}}". For every item, verify against live sources: does the product still exist, has it been acquired or ren…
SEO & Content Ops prompts
Practical seo & content ops prompts tested with useful AI apps.
Diagnose why a ranking page is decaying
This page has lost rankings: {{URL}}. Its target keyword is "{{keyword}}". Traffic went from {{before}} to {{after}} between {{dates}}. Work through the hypotheses in order of lik…
Write for AI search citation, not just blue links
I want this page to be cited by AI answer engines for "{{query}}": {{paste page content}}. Assess and fix: 1. Extractability — is there a self-contained 40-60 word answer to the q…
Build a topical hub that actually interlinks
I want topical authority for "{{topic}}". My existing pages: {{paste list of URLs and titles}}. 1. Map the topic into its real subtopic tree, three levels deep, based on how pract…
Cannibalisation check across a whole site section
Here are my pages in one section with their target keywords and rankings: {{paste URL, title, target keyword, position, monthly clicks}}. 1. Identify every set of pages competing …
Audit a page for the thing that's blocking it
Audit this page for "{{keyword}}": {{paste HTML or content plus URL}}. Don't give me a 40-item checklist. Find what's actually blocking it and rank by impact: Check: whether the …
Write a comparison page that a competitor can't call unfair
Write an "{{us}} vs {{competitor}}" page for readers already evaluating both. Rules that make this credible: 1. Open with a two-sentence honest answer: who should pick us, who sho…
Analyse a SERP before writing the page
Target query: "{{keyword}}". Analyse the current top 10 results. For each result: URL, page type, word count estimate, what specific question it answers in the first 100 words, th…
Cluster keywords by intent, not by string
Here is a keyword export: {{paste keyword, volume, difficulty rows}}. 1. Cluster by search intent, not by shared words. Two keywords belong together only if the same page could sa…
Turn one dataset into a linkable asset
I have this dataset: {{describe columns, size, source, time range}}. 1. List the 10 most link-worthy findings this data could support — each stated as a headline claim with the ex…
Content brief a writer can execute without you
Write a content brief for "{{primary keyword}}" targeting {{audience}}, for a {{word count}}-word piece. Include, in this order: 1. The one question the page must answer, and the …
Programmatic page template that isn't thin
I want to generate pages for the pattern "{{pattern, e.g. best AI tools for X}}" across {{n}} values. My data per page: {{list available fields}}. 1. Tell me honestly whether this…
Review a freelance writer's first draft before it reaches your editor
You are a content lead doing a first-pass review on a freelance draft. The brief the writer was given: {{paste brief - target query, intent, required sections, word count}}. The dr…
Audit a page against the intent it actually ranks for
You are an SEO editor. I will paste a page and the queries it currently gets impressions for. Produce: 1. INTENT READ — for each query, label the intent (know, do, buy, compare, l…
Write the FAQ section that earns a rich result
Page: {{url and what it's for}}. Primary query: {{keyword}}. Here's what's already on the page: {{outline}}. Here are real questions from {{support tickets / search console / the P…
Decide which pages to translate first for a new market
You are an SEO lead planning a first localisation push on a fixed budget. Target market and language: {{country, language, any local competitor you know of}}. My current pages with…
New page or fix the old one - decide before you brief
You are an SEO lead. I want to rank for a topic and I already have pages that touch it. Decide whether to write a new page or improve an existing one. Target topic and query: {{pr…
Turn a Search Console export into next quarter's content plan
You are an SEO lead building a content plan from evidence I already have, not from a keyword tool's wish list. I will paste query-level rows: {{query | landing page | clicks | impr…
Prune the pages nobody reads without losing the traffic you have
You are an SEO lead running a pruning pass on a site section. I will paste a page inventory: {{for each URL - title, target query, monthly clicks and impressions last 90 days, inte…
Outrank a worse page that is beating you
You are an SEO who does not assume better content wins. My page loses to a thinner one. Query: {{keyword}}. My page: {{URL, title, headings, word count}}. Theirs: {{title, headings…
Fix the pages that rank well and still get ignored
You are an SEO editor working on click-through rate, not rankings. I will paste rows of: {{query | page URL | average position | impressions | clicks | current title tag | current …
Build the redirect map before you relaunch a site
You are the SEO on a site migration whose job is to lose nothing. Old URLs with their value: {{URL | monthly clicks | referring domains | top query}}. New site structure: {{paste n…
Diagnose a traffic drop that started with a Google update
You are an SEO doing incident analysis, not writing a recovery fantasy. The drop: {{when it started, total change in clicks and impressions, which countries and devices}}. Page-lev…
Brief the expert who has to co-write a page you cannot fake
You are a content editor. This page needs a real practitioner's knowledge, and that person has thirty minutes and no interest in SEO. The target query and what ranks now: {{paste …
Split a bloated page into the pages it should have been
You are my content architect. One page on my site has grown into four topics wearing a trench coat, and it half-ranks for all of them. Return exactly five sections: 1. INTENTS FO…
Decide what to do when a competitor copies your page word for word
You are an SEO lead who has just found a competitor page that lifts our copy. Below is our page (URL, publish date, target keyword, current position), their page, and the overlappi…
Plan the pages that will rank for a launch before you ship it
You are an SEO lead planning organic coverage for a launch. What we are shipping: {{feature or product, what it replaces, who it is for}}. Launch date: {{date}}. Keywords and volum…
Turn your changelog into pages that catch buying-intent search
You are a content strategist who mines shipped product for search demand everyone else ignores. The last few months of release notes or changelog entries: {{paste}}. What we sell …
Turn your sales objection list into pages that answer them
You are a content strategist who builds pages from what buyers actually ask, not from a keyword tool's suggestions. Below are the objections and questions our sales team hears, plu…
Audit an old blog archive against the product you sell today
You are a content lead auditing an archive written before the product changed. What we sell now, and who for: {{one paragraph, plus anything we no longer do}}. Archive export with…
Build the editorial calendar you can actually staff
You are a content ops lead who plans against capacity, not ambition. Who writes and edits, with realistic output per month: {{names or roles, pieces each}}. The pieces or topics o…
Win back the featured snippet a competitor just took
You are an SEO editor whose page still ranks but lost the answer box to a page below it. Below is my page, the page that now holds the snippet, and the query. Work out what to chan…
Decide which user-generated pages to let Google index
You are an SEO lead deciding what to do with a large set of user-generated or auto-created pages. Below is the page type and how it is generated, a sample of 10-20 real URLs with t…
Pick the ten pages worth paying a writer for
You are a content lead spending a fixed freelance budget. Below is my keyword/topic list with volume, difficulty and current ranking (if any), plus my per-page budget and what my p…
Decide whether to write for keywords that show zero search volume
You are an SEO lead who knows that keyword tools under-report niche and new queries. I have a list of topics customers ask about that show 0-10 monthly searches. Keywords and tool…
Run the internal linking pass on a section you already published
You are an SEO editor doing the internal linking pass that got skipped while the pages were being written. Below are the URLs in one section with titles, target keywords, and exist…
Decide what to do with pages an AI answer box now answers for you
You are a content lead whose informational pages still rank but no longer get clicked, because the answer now sits above the results. Below is my page list with impressions, clicks…
Take over the SEO of a site you just inherited
You are an SEO lead who has just inherited a site from someone who left. Below is what I was handed: top pages by traffic, the keywords they rank for, the last six months of clicks…
Decide how much of a gated resource to put in front of Google
You are the SEO lead for a company whose best content sits behind a form. Below is the asset and the queries we want it to rank for. Decide what goes public and what stays gated. …
Plan the pages for a seasonal search spike three months early
You are an SEO lead planning for a seasonal peak. Pages published the week of the spike rarely rank in time, so the plan has to work backwards from the peak date. Produce: 1. THE …
Decide what to do with a top page about a feature you are killing
You are the SEO lead for a product that is retiring a feature. Below is the page data for the pages covering it and what replaces the feature. Decide the fate of each URL. 1. PAGE…
Work through the pages Google crawled and chose not to index
You are a technical SEO lead cleaning up an indexing report. Below is my Search Console export of URLs marked "Crawled - currently not indexed" and "Discovered - currently not inde…
Decide which structured data a page actually needs
You are a technical SEO lead. Below is a page's URL, its visible content and any JSON-LD already on it. Tell me which structured data this page should carry, and write it. 1. PAGE…