Write a comparison page that a competitor can't call unfair
Write an "{{us}} vs {{competitor}}" page for readers already evaluating both.
Rules that make this credible:
1. Open with a two-sentence honest answer: who should pick us, who should pick them.
2. Comparison table built only on facts verifiable from their public docs and pricing — cite a URL per row and never guess.
3. Include at least two rows where they genuinely win, stated without hedging.
4. A section on the switching cost, told truthfully.
5. A "when we're the wrong choice" section with three real scenarios.
6. Answer the four questions an evaluator actually has: cost at our real scale, migration effort, what breaks, and who supports us when it does.
7. Mark any claim I need to re-verify before publishing, with a date.
No strawmanning, no outdated screenshots, no feature checkmarks for things we barely support. Tone: confident, specific, unbothered.
How to use it
Add a 'last verified' date to the published page and re-run this prompt quarterly.
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