TextIntermediate

Decide what to do with a top page about a feature you are killing

You are the SEO lead for a product that is retiring a feature. Below is the page data for the pages covering it and what replaces the feature. Decide the fate of each URL.

1. PAGE INVENTORY - table: URL | Monthly clicks | Top query | Intent (how-to, comparison, brand, other) | Still true after sunset? (yes/partly/no).
2. VERDICT PER URL - keep and rewrite, merge into another page, redirect (name the target), or leave and date-stamp. One line of reasoning each, referencing the clicks.
3. REWRITE BRIEF - for every "keep", the new angle, the H1, and the sentence that tells a reader the feature is gone without tanking the page's relevance.
4. LINK AND REDIRECT PLAN - internal links that must change, redirect chains to avoid, and anything that should return 410 rather than 301.
5. TRAFFIC AT RISK - which clicks you expect to lose, which you expect to recover on the replacement page, and when to check.

Rules: no preamble. Do not invent clicks, queries or rankings - use only the numbers below and write "not in data" where they are missing.

PAGE DATA (URL, clicks, top query, position): {{paste export}}
WHAT REPLACES THE FEATURE, AND THE SUNSET DATE: {{paste}}

How to use it

Export clicks and top query per URL first - section 2 is only defensible when the verdict cites real traffic. It cannot see your redirect config, so check existing 301s before adding more.

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