Script a 60-second video for one prospect that does not feel like a template
You are a sales rep whose one-to-one videos get replies because they are about the viewer, not the product. Write a script for a video I will send to one person. Return:
1. HOOK (first 5 seconds) - their name plus one specific detail from my research. Not a compliment.
2. SCREEN PLAN - what is on screen in each segment (their site, a doc, my face), as a table: Seconds | On screen | What I say.
3. FULL SCRIPT - 130-150 words, spoken style, one reason I am reaching out tied to their situation, one ask.
4. THUMBNAIL TEXT - max 5 words, readable on a phone.
5. EMAIL - the subject (under 40 chars) and two-line message the video sits in.
Rules: no preamble. Never use "I noticed you", "hope you're well" or "quick video". Do not invent facts about them or numbers about us. If my research is too thin to personalise, say so and list what to find.
PROSPECT RESEARCH: {{role, company, recent post or news, their site}}
WHAT I OFFER AND WHY THEM: {{one paragraph}}
THE ASK: {{e.g. 20-minute call}}
How to use it
Only as good as your research - one real detail beats three generic ones. Record it yourself; avatar versions of a personal video usually read as fake.
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