Ad concepts from real customer language
Below are real customer reviews, support tickets, and sales-call quotes for {{product}}. Step 1 — Mine the language. Extract, quoting verbatim: the pain phrased in their words, th…
89 copies · 12 likesWORKS WITH COPY.AI
Prompts for Copy.ai
Community-tested ways to get more useful results from Copy.ai.
Add a promptRewrite a sales page for the skeptic
Rewrite this sales copy for a skeptical, experienced buyer who has been burned before: {{paste copy}}. Product: {{what it is}}. Audience: {{who}}. Apply these moves: 1. Replace ev…
58 copies · 18 likesRewrite in someone's actual voice from three samples
I will give you three samples of a writer's work, then a draft written by someone else. Your job is to rewrite the draft in the writer's voice. Step 1 — Build a voice profile from…
86 copies · 15 likesDiagnose an ad set whose cost per acquisition doubled this week
You are a paid media analyst. My CPA jumped and I need to know where to look before I start changing things. The campaign: {{platform, objective, daily budget, audience, bid strate…
51 copies · 16 likesHeadline sweep: 20 options, then a ruthless cut
Write 20 headline options for the piece below, then judge them. Cover these angles, at least two each: the specific number, the counterintuitive claim, the named enemy, the questi…
78 copies · 13 likesTurn a week of support tickets into next month's ad copy
You are a copywriter mining support tickets for language, not for complaints. Below are real tickets, chats, or reviews from the last week. Produce four sections: 1. PHRASE BANK -…
64 copies · 13 likesWrite the welcome email new signups actually open
Product: {{what it does, in one sentence}}. Who just signed up: {{segment}}. What they were trying to accomplish when they signed up: {{the job}}. The one action that predicts they…
65 copies · 8 likesRewrite a landing page headline eight ways and pick one
You are a conversion copywriter. I will give you my current landing page headline plus who the page is for. Write 8 alternatives, one per approach, each labelled: outcome, specifi…
55 copies · 11 likesWrite the microcopy for a form people abandon
Here's the form: {{list every field, its label, placeholder, help text and error message}}. Drop-off happens at {{field, if you know}}. What the user is trying to accomplish: {{goa…
55 copies · 7 likesWrite the retargeting ads for people who saw your pricing and left
You are a performance marketer who writes from evidence, not vibes. Product and price: {{what it is, plans, what a plan includes}}. Pricing page behaviour: {{visits, time on page, …
39 copies · 9 likesWrite the referral ask that does not feel like begging
Who I'm asking: {{segment — and what they just experienced, e.g. hit a milestone, renewed, left a 5-star review}}. What I want them to do: {{the exact action}}. What's in it for th…
36 copies · 6 likesAnswer a competitor who just shipped your feature
You are a positioning-led marketer. A competitor just launched something we already do: {{their announcement text or link summary, what we actually ship today, and the three claims…
29 copies · 7 likesRefresh an ad creative before fatigue kills your best performer
You are a paid social buyer. My best-performing ad is starting to decay. Ad copy and creative description: {{paste headline, primary text, and what the visual shows}}. Weekly perfo…
42 copies · 5 likesRescue a campaign that got clicks and no signups
You are a direct response strategist. The campaign: {{objective, audience, budget, dates}}. The ads: {{paste headlines, primary text, and creative descriptions}}. The destination: …
40 copies · 4 likesBrief a UGC ad a creator can shoot in one take
Act as a paid social creative strategist. Write a shooting brief for one UGC-style ad. Product: {{what it does in one sentence}}. Audience and the moment they feel the problem: {{d…
55 copies · 3 likesWrite the pricing page that stops people emailing to ask what it costs
You are a conversion copywriter who has watched buyers bounce off pricing pages for a living. Our plans, real numbers and limits: {{paste tiers, prices, caps, add-ons}}. Who buys …
24 copies · 4 likesWrite the sponsorship read a host will not mangle
You are a direct-response copywriter writing a host-read sponsorship. Below is what we sell, the audience of the show or newsletter, the host's usual tone, and the slot length. Wri…
14 copies · 4 likesRewrite the support macros that make customers angrier
You are an editor who has read thousands of angry replies to canned support responses. Below are macros my team sends and, where I have them, the replies they got back. Rewrite the…
13 copies · 4 likesWrite the landing page section that answers the objection killing signups
You are a conversion copywriter. Traffic is fine, signups are not, and one objection is doing the damage. The page: {{product, offer, who lands here, the single call to action}}. T…
38 copies · 2 likesWrite the win-back campaign for customers who left six months ago
You are a lifecycle marketer writing to people who already decided you were not worth paying for. Who churned and when: {{segment, size, timeframe}}. The real reasons they gave, v…
17 copies · 3 likesWrite the campaign that gets people off your waitlist and paying
You are a lifecycle marketer. We are opening access to a waitlist that has gone cold. Write the sequence that converts it without burning the list. Output: 1. SEGMENTS - split the…
27 copies · 2 likesWrite the ad copy for a product feature you cannot demo
You are a direct response copywriter working on something invisible - security, reliability, compliance, infrastructure. The feature: {{what it does, in engineering terms}}. The b…
30 copies · 2 likesAnnounce a price increase to customers who will not like it
You are a lifecycle marketer writing a price increase announcement. Some of these customers have been paying the old price for years. The change: {{old price, new price, what trig…
15 copies · 2 likesPlan the marketing for a product you have to shut down
You are the marketer handling the wind-down of a product customers still pay for. Below are the details and the customer segments. Produce: 1. SEGMENT PLAN - table: Segment | Size…
7 copies · 2 likesFill a webinar people registered for and then forgot about
You are a lifecycle marketer fixing show-up rate, not registration count. Signups are fine; attendance is embarrassing. The session: title, date, time with timezone, and who is sp…
17 copies · 1 likeRun a promo that does not train customers to wait for a discount
You are a marketer who has watched discounts eat a company's margin for years. Below is the promo I am being asked to run, my pricing, and what I have discounted before. Design it …
12 copiesWrite the emails for a trial that is about to expire
You are a lifecycle marketer writing the end-of-trial sequence. Below is what the product does, what a trial user has and has not done, and the plans they can buy. Write emails tha…
8 copiesWrite the public reply to a bad review without sounding defensive
You are the person who owns our public reputation. Below is a negative public review and the internal facts about what happened. Write the reply that will be posted under our name.…
6 copiesWrite the landing page for a second product without confusing the first
You are a product marketer launching a second product to an audience that already knows us for the first one. Below are both products, who buys each, and our current homepage copy.…
7 copiesWrite the co-marketing launch both partners will sign off on
You are running a joint launch with a partner company. Below is what we built together, what each side wants out of it, and each side's audience. Write the campaign. 1. THE ONE SE…
4 copiesWrite the newsletter issue when you have nothing new to announce
You are an email editor for a small company that sends a newsletter whether or not anything shipped. This issue has no launch. Build one worth opening from what I do have. 1. ANGL…